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[V10.0 ]EMPIRE NEELOFA:*Nama bertuah! NAELOFAR~LOFA BRAND~ LOFA LENS~ NILOFA~ NA
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Post time 4-11-2019 10:30 AM
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She has also won many awards for her entrepreneurship skills, including the Forbes Asia under 30 class 2017, SME 2017 Celebrity Entrepreneur of The Year, and The Iconic Role Model Award.
She is best known as the founder of the company Naelofar Hijab, which is one of the most successful hijab brands in Malaysia today.
In this exclusive interview with theSun, Neelofa talks about her childhood years, her business inspirations and what she looks for in her ideal soul mate.
Describe your childhood years.
“My childhood years were adventurous and fun. I climbed trees. I jumped in the river. My friends and I stole eggs from my neighbour’s chicken coop and played ‘masak-masak.’ Today kids are spending too much time in their house playing with their iPads, and I do not envy them.
Who influenced you to be an entrepreneur?
“My family. Everyone in my family – my grandfather, my grandmother, my father and my mother – has their own business. My mother used to buy clothing materials from Dubai and Mecca, and sold them here.
“The first business I started was Lofa Heels. I was only 18. I personally delivered the shoes to my clients.”
What are some of the challenges you faced in setting up your business?
“When we first started our hijab collection in 2013, we got our supply from a company in Lebanon. Unfortunately, the company could not supply enough material to us.
“Our stockists and agents were hammering us. So, we decided to take control, and designed our own hijab. That way, we could decide how much we want to produce.
“When we grew, we hired more staff. Unfortunately, some of them betrayed our trust.
“They stole our data and our designs, and sold them to our competitor. A few even sold our products through the back door just to make an easy profit.”
It must have been painful to have your trust betrayed. Did you feel like giving up?
“We did not want them to win. We fought back. We hired consultants to solve the problem and tie up the loose ends.
“But last year, I wanted to quit. I run my business with three of my siblings. We have different opinions about how to expand our business. I wanted to leave the business in their hands and quit. But slowly, we compromised, and now we have a better relationship.”
What are the biggest sacrifices you have made to be where you are today?
“My career keeps me very busy. I missed a lot of my family gatherings. My grandfather passed away last year. I promised to visit him more often and I failed to keep my promise.
“My younger brother has grown up so fast and I was not an important figure during his childhood years. But you can’t have everything. Sacrifices are needed in life.
“But when I became a mother, I do not want to want to miss their childhood years, and I will definitely slow down my career.”
We heard you are penetrating the overseas market. Is that true?
“I have signed a deal with an agency in France where I will be promoted as the face for hijab fashion in the European market. For now, I will attend fashion shows in France, Milan (Italy), and the United States where I will get some exposure. Once I am established, they will slowly get to know my brand. I am also negotiating to host an entertainment show in Indonesia.”
As an actress, some expected you to start a production house and produce films.
“I never dreamt of going behind the camera and creating stories. Acting happened by accident.
“When I won the Dewi Remaja crown in 2010, a film director (Aziz M. Osman) offered me a film role. I accepted the offer because I was curious about the acting world.
“But I never liked waiting on the set for my scenes. It can get so hot! I do not think I will ever return to acting. If they ever shoot a film in a cooler climate, then I might reconsider the offer.”
Some fans never stop asking about marriage. Do you get tired of answering this question?
“I understand their curiosity. Getting married is like starting a new chapter in your life, and they are interested in my new chapter.
“I want someone who is matured, responsible and easily adaptable. Some of my friends kept telling me that guys are afraid to approach me because of my status and what I have achieved.
“But I will never play myself down, just to please a man. He has to accept me for what I am. I cannot change. I cannot fake it. I believe God created us in pairs and one day, I will find my pair.” |
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Post time 4-11-2019 10:46 AM
From the mobile phone
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Edited by MekConkey at 4-11-2019 10:47 AM
One day i will find my other half...-Neelofa
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Post time 4-11-2019 10:50 AM
From the mobile phone
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Edited by MekConkey at 4-11-2019 02:54 PM
Kalau tgok Interview kat atas, hajjah mcm x minat sgt dlm lakonan, penat menunggu katanya and x suka panas...haha..mmg dlm mimpi je la nak ygok hajjah bawa bawa watak2 kampung ,org miskin  |
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Rapz replied at 3-11-2019 05:10 PM
Ler,ingatkan hajjah join sekali buat step dance ngan bbnu tu
Hajjah kalau menari sekali nanti habis orang tak boleh move on terus viral bak kata Nabil
Let's kill this love!
Yeah, yeah, yeah, yeah, yeah
Rum, pum, pum, pum, pum, pum, pum
Let's kill this love!
Rum, pum, pum, pum, pum, pum, pum. |
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MekConkey replied at 4-11-2019 02:46 AM
One day i will find my other half...-Neelofa
Slowly but surely she will find it. InsyaaAllah. |
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Dont settle for less hajjah..jgn main kaut je laki mana yg ada....u deserved the best..and the prince charming tu sgt bertuah dpt hajjah yg penyayang... dominan? Kontrol laki? Itu semua andaian haters ja.. Mek pasti hajjah bakal jadi isteri dan ibu yg baik utk keluarganya insyaAllah |
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Hajjah kalo menari bodgos meriah suasana mcm mlm raya....cite hajjah je mkn sampai berminggu2
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'When we grew, we hired more staff. Unfortunately, some of them betrayed our trust.
“They stole our data and our designs, and sold them to our competitor. A few even sold our products through the back door just to make an easy profit.”
Kesian hajjah...dpt pekerja pun menyakitkan hati 
Bila kna sue burukkan nama hajjah & NH lepastu msk forum komen2 negatif padahal diri sendiri yg betrayal...dasar ye!  |
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We heard you are penetrating the overseas market. Is that true?
“I have signed a deal with an agency in France where I will be promoted as the face for hijab fashion in the European market. For now, I will attend fashion shows in France, Milan (Italy), and the United States where I will get some exposure. Once I am established, they will slowly get to know my brand.
Hajjah da skodeng jendela european market sbb US market susah nk melangkah sbb tu proposal hajjah kat us kna rejected...tkpe hajjah bumi allah sungguh luas tk dpt msk market US peluang negri lain masih terbuka.... |
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Aik kena reject kat US? Bukan hajjah gang Illuminati ke? Illuminati kan kuat kat us 
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Edited by MekConkey at 4-11-2019 03:38 PM
She has always had a penchant for Giuseppe Zanotti shoes (since her first encounter 10 years ago) and Neelofa finally met with the designer himself last February during the Giuseppe Zanotti Fall/Winter 2019 collection presentation in Milan.
That encounter sparked a beautiful collaboration between the two, which resulted in Giuseppe designing a special two-piece shoe collection of "Liza" heels that are inspired by Neelofa herself!
Giuseppe says, "Neelofa embodies the character of a modern, confident woman, unapologetic of her own personal style which inspires. It’s been a real pleasure to get to know her and to work together to create the perfect shoe.”
SEE ALSO: Saint Laurent Rive Droite gets spooky for Halloween
1572850345851488 giuseppe zanotti x neelofa campaign 2019 00004
Featuring two designs – the Dazzling Liza for Neelofa and the Mirror Liza for Neelofa –, the first highlights a light blue suede encrusted with iridescent crystals, while the latter is wrapped in a silver/rose gold metallic leather.
Mirroring the unique style and forward-thinking fashion attitude, these two designs brings a new bold edge to the wardrobe and to the delight of Giuseppe Zanotti and Neelofa's fans, they will be available exclusively at its Pavilion Kuala Lumpur flagship boutique as part of the Giuseppe Zanotti Spring/Summer 2020 collection.
1572850436058266 giuseppe zanotti x neelofa campaign 2019 00003 000011572850436441360 giuseppe zanotti x neelofa campaign 2019 00002
On the collection, Neelofa says, "It’s every girl’s dream to have a pair of shoes specially designed for them and my dream designer has always been Giuseppe Zanotti. It’s been10 years since I owned my first pair of Zanotti and it is indeed a dream come true for me today for him to have designed something that reflects my personality."
I hope that all my fans will like this collection and will share the same excitement as me when they slip their feet into a pair of this exclusive style."
1572850449817081 giuseppe zanotti x neelofa campaign 2019 00005
The “ Dazzling Liza for Neelofa ” & “Mirror Liza for Neelofa ” styles will be launched at the end of November 2019 and will be available in limited quantity exclusively at the Pavilion Kuala Lumpur Giuseppe Zanotti boutique. |
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Tu la pasal,bkn ke acik2 porumer kata hajjah nie puppet mata 1 sampai hajjah ade kuasa FIRE bagai...pelik tapi benar-in ye 
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Edited by Rapz at 4-11-2019 07:35 PM
Cantik weeeeyyy....feberet hajjah bling bling!
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MekConkey replied at 4-11-2019 07:43 AM
Cansss |
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Our hajjah is on another level hokkay? |
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Wow...hajjah baca buku cerita la..Wajib donlod ni nnti semata nak dngr bedtime story hajah...hehe
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Post time 4-11-2019 11:21 AM
baru ingat nak teman mek pi tandas tadi
