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The future is now at The Link Casino in Las Vegas

Viewed 8 times3-4-2024 03:12 PM

Step away from the famous strip and enter the LINQ Hotel + Experience, and you just need to realize that this isn't your grandfather's Las Vegas. In fact, the innovative additions to the Caesars Entertainment Casino building and the futuristic and energetic atmosphere may not be the Las Vegas your brother knew and loved. Never mind your beloved grandfather. And if things go the way Caesars people hope, it could be Las Vegas that generations to come will generally consider.

"Our goal of the whole project was to redefine what a gaming experience can be," says Matthew Kenagy of Caesars Entertainment, who started to conceptualize a new fancy casino floor about four years ago in The LinQ and was the team's driving force behind the work finally coming to fruition over the summer. "It really got a lot of people stopping in their tracks and saying, 'Wow, what's going on?' People are used to walking into the casino and watching lots of slots and table games. This is a lot more than that."

Absolutely. With so many traditional gaming options, while staying true to what all casino consumers are looking for, the innovative products and amenities you'll find in LINQ's 45,000-square-foot open space won't be seen in numerous properties on the strip.

And guess again before you accuse Caesars of simply keeping pace with the rest of the world and making decisions based on what the most important millennials want. The new features and advanced amenities introduced in LinQ are attracting players of all ages.

"Yes, we started that path, but what we found in our research is that there is a certain behavior that transcends all generations," says Kenagie, who served as the senior director of Caesars Strategic Development, Enterprise Games before taking over as the senior director of sports marketing in August. "Today, people come to casinos to pursue social experiences, and they like to try different things. So, we had that in mind as we created this space. It was built around a mindset where people want to consume new content in a social environment."

Located on the grounds of the former Imperial Palace Hotel and casino, elements of The LINQ's "social experience" are ubiquitous. For starters, the property is adjacent to The LINQ Promenade, an outdoor shopping and entertainment area complete with a new zip line, and the now iconic High Roller.  바카라사이트 추천

As for the casino itself, it is now widely open and welcoming, having torn down the wall that separated the main building from the strip. We have often said that the Las Vegas strip is one of the most popular places on Earth, that Rinkyu is one of the most popular places on the Las Vegas strip, and that the new RE:MATCH bar is now one of the nicer seats at home for our favorite pastime.

In addition to providing both internal and external seating, RE:MATCH features 27 touch screens that display the digital underwater world by periodically breaking through the glass and jumping into the cocktail by sea creatures such as turtles, rays, octopuses, various fish, and sharks. There are also camera-friendly dolphins that you can use to take selfies, and video games like saving dolphins from alien invasions every hour throughout the day and evening or catching the most chicken wings are available to everyone at the bar. The winner receives a free drink.

RE:MATCH concept is something you don't see anywhere else because everything from gameplay to technology to mock aquariums is more custom-made for LINQ. 

The more you walk to the casino, the more resilient the futuristic look and feel becomes. Almost exactly a year has passed since The Book opened in The LinQ, a place with a stronger "living room" feel than a regular sportsbook. There are sofas, fancaves, Xbox consoles, and unique drink offerings such as Build Yourself, Moscow Mules, and Self Beer Tap Wall. The fancave was well received, with Caesars launching at some properties in Atlantic City earlier this year.

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